Pentax has officially unveiled a white version of the ruggedized WG-3 camera, as well as a new budget compact shooter, called Efina.
Pentax has introduced the WG-3 ruggedized camera at the end of January 2013. The camera is already available in several colors and two models, including one with GPS and the other one without location capabilities. However, both of them are waterproof, shockproof, and crushproof, meaning that you can take them in any environment and start shooting without worrying that they might break.
Pentax WG-3 ruggedized camera joins the “White” side
In order to make it more appealing to people who want to stay in fashion even during hiking trips, the company has revealed the white version of the aforementioned WG-3
The White Pentax WG-3 ruggedized camera features a 16-megapixel 1/2.3-inch BSI CMOS image sensor, 25-100mm f/2.0-4.9 lens, 3-inch 460K-dot LCD screen with Live View support, ISO up to 6400, built-in Sensor Shift image stabilization technology, and a maximum shutter speed of 1/4000 seconds.
The shooter is also packing a built-in flash, but an external one cannot be attached. A self-time is there for taking portraits, while a continuous drive is present in order to capture multiple shots in a short amount of time.
White Pentax WG-3 packs the same features as the colored versions
Pentax’ latest rugged camera can record full HD 1080p videos at 30 frames per second. Multimedia content can be stored on SD / SDHC / SDXC cards, though the device also supports Eye-Fi cards with WiFi compatibility.
The camera does not feature a GPS, but it sports an orientation sensor to help you find your way in the wild. Once you reach your destination, the camera can be set to record timelapse movies in all environments, as this baby is also dustproof and freezeproof.
The White Pentax WG-3 ruggedized camera release date is July 2013 for a MSRP of $299.95.
Pentax announces Efina point-and-shoot camera for people on a tight budget
If the White WG-3 is too tough and expensive, then beginner photographers will enjoy the new Pentax Efina. It features a 14-megapixel CCD sensor with 5x optical zoom 26-130mm lens, 720p HD video capturing, and integrated shake-reduction mode.
The Pentax Efina compact camera is aimed at people with a very low budget, but the device features 16 scene modes to help them capture better photos in various setups. Face-detection is supported on the Live View, which consists of a 2.5-inch LCD screen.
This device is compatible with all SD card types, including the Eye-Fi ones. ISO can be set up to 1600, the aperture range sits between f/3.5 and f/6.3, while the shutter speed ranges between 1/8 and 1/1400 seconds.
Pentax Efina to leave Japan for other markets this July
Pentax Efina release date is also July, but the price stands at only £80 in the UK. Availability and price details in other markets remain to be determined.