The next two Olympus PRO-series lenses, the 7-14mm f/2.8 and 300mm f/4, are starting to be listed at retailers and are rumored to be released on the market in early 2015.
One of the strategies for success for digital imaging companies is to release lenses with more features which provide a higher image quality and which will also get more money out of photographers’ pockets.
Olympus has been moving in this direction since late 2013, as the company has released its first PRO-series lens. This line-up consists only of a lens, the 12-40mm f/2.8, although it has been confirmed to be expanded in the future with plenty more models.
The Japan-based maker has already revealed that the PRO-series future which will get the 7-14mm f/2.8 and 300mm f/4 sometime in the future. However, the two optics have not yet received proper official announcements, therefore their specs lists, prices, and release dates are unknown.
Despite the fact that the Olympus 7-14mm f/2.8 and 300mm f/4 PRO lenses have not been introduced, the products are already starting showing up at retailers. In the US, B&H PhotoVideo is listing the optics, although their availability details are not mentioned. However, the rumor mill has some info on this aspect.
Olympus 7-14mm f/2.8 and 300mm f/4 PRO lenses listed at B&H PhotoVideo
B&H PhotoVideo is now allowing users to keep track of the Olympus 7-14mm f/2.8 and 300mm f/4 PRO lenses. Customers can “subscribe” to these products and the retailer will notify the “subscribers” whenever there is an update regarding their availability.
The listings are here at a time when the rumors of an announcement have intensified. Inside sources have reported that the Olympus 7-14mm f/2.8 PRO lens will be announced soon and that its price will stand around $1,800.
It is very likely that the retailer has some inside info and that these two Micro Four Thirds optics will be unveiled soon, a sought-after moment that will allow us to stop speculating.
Both Olympus PRO lenses rumored to begin shipping in early 2015
Even if the two Olympus PRO lenses are getting introduced soon, they will not be released on the market in 2014. Trusted sources are reporting that the 7-14mm f/2.8 and 300mm f/4 PRO optics are scheduled for an early 2015 release date.
This is something that the company has hinted at in the past, so we cannot say that it is such a huge surprise. Nevertheless, it is worth reminding that these are just gossip talks and it is hard to take them for granted for the time being.