Olympus will not launch a mirrorless camera capable of shooting 4K videos to compete against the Panasonic GH4, as the company is planning to release a firmware update for the OM-D E-M1, which will add such feature to the current-generation Micro Four Thirds shooter.
In February 2014, Panasonic took the wraps off of the Lumix GH4, a mirrorless camera with a Micro Four Thirds sensor that is capable of shooting videos at 4K resolution without the help of an external recorder.
Panasonic’s friend is also its biggest rival. We are talking, of course, about Olympus, another digital camera maker which has adhered to the Micro Four Thirds format. People have been wondering when they should expect Olympus to follow the same path as Panasonic by launching a 4K-ready camera.
Their questions have remain unanswered, as the Japanese company has not announced any plans to release such device, yet. According to the rumor mill, things will not change as Olympus has other ideas in mind.
It appears that the Olympus OM-D E-M1 camera will receive a massive firmware update this September and the changelog will include 4K video recording support.
Olympus E-M1 getting firmware update, that includes 4K video recording, this fall
The Panasonic GH4 and the Olympus E-M1 cameras have very similar sensors, each capable of capturing photos at 16-megapixel. The biggest difference between them is that the former sports an anti-aliasing filter, while the latter does not.
Either way, the two cameras find themselves at the top of their respective series, so you could say that they are competing against each other.
It appears that the competition between them will intensify this fall, as Olympus will update the firmware of the E-M1, in order to make it 4K-ready. Additionally, the new firmware will bring more videography features, thus turning the E-M1 into a real GH4 rival.
This would be such a major improvement and it will be surely welcomed by current and future users alike, especially considering the fact that the E-M1 is cheaper than the GH4.
Amazon is selling the Olympus OM-D E-M1 for a price around $1,300
Olympus also rumored to launch “Silver” edition of the OM-D E-M1 camera this September
Beside bringing 4K video recording support to the E-M1, Olympus will also launch a “Silver” version of the mirrorless camera this fall.
Everything is bound to happen this September, therefore it would not be a surprise if it were to become official during the Photokina 2014.
Nevertheless, it is worth reminding folks that these are gossip talks, therefore they will have to be taken with a pinch of salt.