Sony is rumored to have delayed the launch of its flagship A-mount camera once again. It appears that the device is no longer expected to be unveiled in early 2016 and there is no telling when the A99II is coming.
Both Canon and Nikon introduced sought-after cameras in recent times, while Ricoh finally unveiled the Pentax K-1 full-frame DSLR. After Canon announces the 5D Mark IV or 5D X, the future of only one long-rumored camera will remain in doubt.
Industry watchers know that there is one company which keeps on delaying a very important product. It is Sony and the product in question is the A99II. It has been talked about within the gossip mill for the past three years, but its announcement has reportedly been postponed once again.
Sony A99 Mark II is no longer coming in early 2016
Sony revealed the A99 as part of the Photokina 2012 event as the flagship A-mount camera. The rumor mill has begun talking about it in early 2013, which was odd because it was shortly after its release date.
As everyone was talking about its replacement so soon after its introduction, nobody was expecting for trusted insiders to say that the Sony A99 Mark II will become official sometime in early 2016.
Unfortunately, the month of March is quickly heading towards its end, it is becoming more clear that the product will not be unveiled. Moreover, there are no signs pointing towards a launch in the near future. This is said to be a sad situation for photographers using A-mount gear, as the PlayStation maker has said that it remains dedicated to the A-mount.
However, ever since the introduction of E-mount full-frame mirrorless cameras, A-mount support has been close to non-existing. Whatever is coming, it needs to become official as soon as possible in order to lift fans’ morale.
Canon and Nikon might be the root of the postponement
The reason why the Sony A99 Mark II was delayed was not mentioned. It is unclear whether there is a problem with the device or not. The most plausible explanation is allegedly the recent introduction of the Canon 1D X Mark II and Nikon D5.
Sony might have come to the conclusion that the A99 replacement does not offer enough features to be able to compete against its rivals. Either way, the source reports that the company will launch new A-mount products, but failed to provide a timeline.
The world’s largest digital imaging event, Photokina 2016, would be a great place to present new stuff and it should be as impressive as the recent E-mount cameras and lenses. We will continue to monitor this situation, so stay tuned!